{"id":2600,"date":"2019-09-04T11:29:05","date_gmt":"2019-09-04T09:29:05","guid":{"rendered":"http:\/\/63.177.148.153\/?page_id=2600"},"modified":"2026-03-20T16:06:17","modified_gmt":"2026-03-20T15:06:17","slug":"fashion-business-marketing","status":"publish","type":"page","link":"http:\/\/63.177.148.153\/en\/design\/fashion-business-marketing\/","title":{"rendered":"BA Fashion Business and Digital Marketing"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;8750&#8243; seperator_enable=&#8221;seperator_enable_value&#8221; seperator_type=&#8221;circle_svg_seperator&#8221; seperator_shape_background=&#8221;#dd3333&#8243;][vc_column][vc_empty_space height=&#8221;150&#8243;][vc_row_inner css=&#8221;.vc_custom_1704816013681{padding-left: 0px !important;}&#8221;][vc_column_inner][vc_column_text]<\/p>\n<h3><strong><span style=\"color: #da1944;\">Bachelor of Arts<\/span><\/strong><\/h3>\n<h1><span style=\"color: #ffffff;\">Fashion Business<br \/>\nand Digital Marketing<\/span><\/h1>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;150&#8243;][\/vc_column][\/vc_row][vc_row gap=&#8221;30&#8243; equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1705500394113{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1704817928344{padding-right: 30px !important;padding-bottom: 10px !important;padding-left: 30px !important;background-color: #da1944 !important;}&#8221;][vc_column_text]<\/p>\n<h3><span style=\"color: #ffffff;\">Course Details<\/span><\/h3>\n<p>[\/vc_column_text]<div class=\"image-arrow\"><p><span style=\"color: #ffffff;\">Location: <strong>Milan<\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Duration: <strong>3 academic years<\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Start: <strong>October<\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Credits: <strong> 360 UK credits \u2013 180 ECTS <\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Class size: <strong>max 15 students<\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Language: <strong>English<\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Award Title: <strong>BA (Hons) Fashion Business &amp; Digital Marketing<\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Educational Partner: <strong>Teesside University<\/strong><\/span><\/p>\n<\/div>[\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1649690920317{margin-top: 0px !important;}&#8221;][vc_column_text]<\/p>\n<h3>The Bachelor of Arts with Honours in Fashion Business and Digital Marketing, integrates the study of business and digital marketing within the context of the fashion industry.<\/h3>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p><span style=\"font-weight: 400;\">The course is designed to provide students with a holistic perspective on the fashion system, highlighting the fundamental role of <\/span><b>digital <\/b><span style=\"font-weight: 400;\">in the marketing strategies of leading fashion companies. Students will engage with lecturers possessing robust academic and professional backgrounds gained in prominent <\/span><b>fashion companies<\/b><span style=\"font-weight: 400;\">, enabling them to convey knowledge and methodologies aligned with current <\/span><b>corporate standards<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>This course is validated by Teesside University, which will award the degree upon completion of the program.<\/p>\n<p>[\/vc_column_text]<style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-419792604c1fbba8837eff0ba50222a6.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-419792604c1fbba8837eff0ba50222a6 > i {\n  margin-right: 8px;\n}\n<\/style><div class=\"btn-align-left\"><a href=\"#form\" class=\"default-btn-shortcode dt-btn dt-btn-m link-hover-off anchor-link \" id=\"default-btn-419792604c1fbba8837eff0ba50222a6\" title=\"Open day\"><span>INFO REQUEST<\/span><\/a><\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1705335518112{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221;][vc_column][vc_column_text]<\/p>\n<h2><span style=\"color: #000000;\">Main topics<\/span><\/h2>\n<p>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1705310777100{margin-top: 10px !important;margin-right: 10px !important;margin-bottom: 10px !important;margin-left: 10px !important;padding-top: 30px !important;padding-right: 30px !important;padding-left: 30px !important;background-color: #d7ebfa !important;}&#8221;][vc_column_text]<\/p>\n<h3>Fashion<br \/>\nMarketing<\/h3>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fashion Marketing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Trend Analysis<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New Strategies for Fashion<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1705310803755{margin-top: 10px !important;margin-right: 10px !important;margin-bottom: 10px !important;margin-left: 10px !important;padding-top: 30px !important;padding-right: 30px !important;padding-left: 30px !important;background-color: #c8f0f0 !important;}&#8221;][vc_column_text]<\/p>\n<h3>Business<br \/>\nDevelopment<\/h3>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fashion and Beauty Advertising<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Business Strategy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fashion Branding<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1705310825736{margin-top: 10px !important;margin-right: 10px !important;margin-bottom: 10px !important;margin-left: 10px !important;padding-top: 30px !important;padding-right: 30px !important;padding-left: 30px !important;background-color: #d2d2f5 !important;}&#8221;][vc_column_text]<\/p>\n<h3>Digital<br \/>\nMarketing<\/h3>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Digital Marketing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social Media Strategies<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Campaign Optimization<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1705310850716{margin-top: 10px !important;margin-right: 10px !important;margin-bottom: 10px !important;margin-left: 10px !important;padding-top: 30px !important;padding-right: 30px !important;padding-left: 30px !important;background-color: #e1f5c8 !important;}&#8221;][vc_column_text]<\/p>\n<h3>Brand<br \/>\nCommunication<\/h3>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fashion Communication<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customer Experience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Licensing and Co-branding<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row bg_type=&#8221;bg_color&#8221; bg_override=&#8221;full&#8221; bg_color_value=&#8221;#f2f2f2&#8243; css=&#8221;.vc_custom_1705500413610{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221;][vc_column][vc_column_text]<\/p>\n<h2><span style=\"color: #da1944;\">Course Features<\/span><\/h2>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner][vc_column_text]<span style=\"font-weight: 400;\">Throughout the course, you will acquire knowledge about the latest <\/span><b>digital marketing<\/b><span style=\"font-weight: 400;\"> techniques, strategies, and tools. We will delve into various relevant topics, including <\/span><b>social media<\/b><span style=\"font-weight: 400;\">, email marketing, content marketing, <\/span><b>fashion communication<\/b><span style=\"font-weight: 400;\">, and retail management. Graduates of this course can pursue diverse roles in merchandising and buying, <\/span><b>supply chain<\/b><span style=\"font-weight: 400;\"> and <\/span><b>brand <\/b><span style=\"font-weight: 400;\">management, wholesale and retail, trend forecasting, <\/span><b>e-commerce<\/b><span style=\"font-weight: 400;\">, and marketing. The wide range of potential career paths reflects the course&#8217;s comprehensive approach, preparing students for <\/span><b>success in the highly competitive fashion industry<\/b><span style=\"font-weight: 400;\">.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner css=&#8221;.vc_custom_1705919974210{padding-bottom: 50px !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221;]<style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-419792604c1fbba8837eff0ba50222a6.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-419792604c1fbba8837eff0ba50222a6 > i {\n  margin-right: 8px;\n}\n<\/style><div class=\"btn-align-left\"><a href=\"#form\" class=\"default-btn-shortcode dt-btn dt-btn-m link-hover-off anchor-link \" id=\"default-btn-419792604c1fbba8837eff0ba50222a6\" title=\"Open day\"><span>INFO REQUEST<\/span><\/a><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1705480897424{margin-top: 25px !important;margin-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1705577936201{border-bottom-width: 0px !important;padding-bottom: 0px !important;border-bottom-color: #e42721 !important;border-bottom-style: solid !important;}&#8221;]<\/p>\n<h2>Target audience<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text]<span style=\"font-weight: 400;\">The course in Fashion Business and Digital Marketing is designed, through a blend of unique and challenging learning activities, for students eager to acquire a solid understanding of the dynamics of fashion business and aspire to a successful career in the fashion industry.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1705478929006{margin-top: 25px !important;margin-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1705578917319{border-bottom-width: 0px !important;padding-bottom: 0px !important;border-bottom-color: #e42721 !important;border-bottom-style: solid !important;}&#8221;]<\/p>\n<h2>Educational aim<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text]<span style=\"font-weight: 400;\">The course aims to equip students with industry-specific knowledge and academic skills, including research, digital literacy, business acumen, trend forecasting skills, and <\/span><b>strategic thinking<\/b><span style=\"font-weight: 400;\">. It is built upon the innovative integration of <\/span><b>business management principles<\/b><span style=\"font-weight: 400;\">, digital marketing, and <\/span><b>brand management<\/b><span style=\"font-weight: 400;\"> tools and techniques. Additionally, it offers a comprehensive understanding of <\/span><b>business models<\/b><span style=\"font-weight: 400;\">, <\/span><b>marketing strategies<\/b><span style=\"font-weight: 400;\">, and <\/span><b>communication <\/b><span style=\"font-weight: 400;\">tools applied to the fashion industry.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1705478929006{margin-top: 25px !important;margin-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;][vc_column_text css=&#8221;.vc_custom_1741600229990{border-bottom-width: 0px !important;padding-bottom: 0px !important;border-bottom-color: #e42721 !important;border-bottom-style: solid !important;}&#8221;]<\/p>\n<h2>Lecturers and Guest Speakers<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text]<a href=\"https:\/\/www.linkedin.com\/in\/ludovica-ligresti-ab7043127\/\"><span style=\"font-weight: 400;\">Ludovica Ligresti<\/span><\/a><span style=\"font-weight: 400;\"> (Course Leader), <\/span><a href=\"https:\/\/www.linkedin.com\/in\/carolina-guajana\/\"><span style=\"font-weight: 400;\">Carolina Guajana<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/enrico-maria-torboli-7a134b11\/\"><span style=\"font-weight: 400;\">Enrico Torboli<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/alessandragalasso\/\"><span style=\"font-weight: 400;\">Alessandra Galasso<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/vincenzo-pernice\/\"><span style=\"font-weight: 400;\">Vincenzo Pernice<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/carlottaborchi\/\"><span style=\"font-weight: 400;\">Carlotta Borchi<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/florindo-carniato-9670841\/\"><span style=\"font-weight: 400;\">Florindo Carniato<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/karin-muraro-4377905b\/\"><span style=\"font-weight: 400;\">Karin Muraro<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/massimiliano-scaglione-17282b45\/\"><span style=\"font-weight: 400;\">Massimiliano Scaglione<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/valeria-palieri-8ab86217\/\"><span style=\"font-weight: 400;\">Valeria Palieri<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/chiara-dussini-672b4731\/\"><span style=\"font-weight: 400;\">Chiara Dussini<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/chiara-allegra-m-06056071\/\"><span style=\"font-weight: 400;\">Chiara Allegra Moretti<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/silviaspaghi\/\"><span style=\"font-weight: 400;\">Silvia Spaghi<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/mariavittoriapaolillo\/\"><span style=\"font-weight: 400;\">Maria Vittoria Paolillo<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/in\/andrea-scotti-calderini-554413aa\/\"><span style=\"font-weight: 400;\">Andrea Scotti Calderini<\/span><\/a><span style=\"font-weight: 400;\">.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1705478942251{margin-top: 25px !important;margin-bottom: 50px !important;}&#8221;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h2>Admission requirements<\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"ult_exp_section_layer ult-adjust-bottom-margin  \" >\n\t\t<div id=\"uvc-exp-wrap-6214\" role=\"button\" tabindex=\"0\" aria-pressed=\"false\"  data-ultimate-target='#uvc-exp-wrap-6214'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"desktop:20px;\"}'  class=\"ult_exp_section  ult-responsive \" style=\"color:#ffffff;background-color:#da1944; font-weight:normal;  text-align:center;\" data-textcolor=\"#ffffff\"data-texthover=\"#000000\"data-icncolor=\"#ffffff\"data-ihover=\"#000000\"data-height=\"0\"data-cntbg=\"#da1944\"data-cnthvrbg=\"#e5e5e5\"data-headerbg=\"#da1944\"data-headerhover=\"#e5e5e5\"data-title=\"Italian students\"data-newtitle=\"Italian students\"data-icon=\"icomoon-the7-font-the7-arrow-05\"data-newicon=\"icomoon-the7-font-the7-arrow-04\"data-activeicon=\"#000000\"data-effect=\"slideToggle\"data-override=\"0\"data-activetitle=\"#0c0c0c\"data-activebg=\"#ffffff\"data-img=\"\"data-newimg=\"\"><div  class=\"ult_exp_section-main ult_expright_icon\">\n\t\t\t\t\t<div class=\"ult_expheader\" >Italian students\n\t\t\t\t\t <\/div>\t<div class=\"ult-just-icon-wrapper ult_exp_icon\">\n\t\t\t\t\t<div class=\"align-icon \">\n\t\t\t\t\t\t\n<span class=\"aio-icon  none  ult_expsection_icon \"  style=\"color:#ffffff;font-size:15px;display:inline-block;\">\n\t<i class=\"icomoon-the7-font-the7-arrow-05 ult_ex_icon\"  ><\/i>\n<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class=\"ult_exp_content \" style=\"background-color:#ffffff;padding:20px; \"><div class=\"ult_ecpsub_cont\" style=\" \" >[vc_column_text]<\/p>\n<ul style=\"list-style-type: disc;\">\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Upper secondary school diploma or an equivalent qualification obtained abroad, confirming <strong>12 years of schooling<\/strong>.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Students whose mother tongue is not English must demonstrate language proficiency equivalent to an <strong>IELTS score of at least 5.5<\/strong>. Students lacking language proficiency will receive support prior to the start of the course.<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text]<\/div><\/div>\n\n\t\t\t<\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"ult_exp_section_layer ult-adjust-bottom-margin  \" >\n\t\t<div id=\"uvc-exp-wrap-4675\" role=\"button\" tabindex=\"0\" aria-pressed=\"false\"  data-ultimate-target='#uvc-exp-wrap-4675'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"desktop:20px;\"}'  class=\"ult_exp_section  ult-responsive \" style=\"color:#ffffff;background-color:#da1944; font-weight:normal;  text-align:center;\" data-textcolor=\"#ffffff\"data-texthover=\"#000000\"data-icncolor=\"#ffffff\"data-ihover=\"#000000\"data-height=\"0\"data-cntbg=\"#da1944\"data-cnthvrbg=\"#e5e5e5\"data-headerbg=\"#da1944\"data-headerhover=\"#e5e5e5\"data-title=\"International students\"data-newtitle=\"International students\"data-icon=\"icomoon-the7-font-the7-arrow-05\"data-newicon=\"icomoon-the7-font-the7-arrow-04\"data-activeicon=\"#000000\"data-effect=\"slideToggle\"data-override=\"0\"data-activetitle=\"#000000\"data-activebg=\"rgba(255,255,255,0.01)\"data-img=\"\"data-newimg=\"\"><div  class=\"ult_exp_section-main ult_expright_icon\">\n\t\t\t\t\t<div class=\"ult_expheader\" >International students\n\t\t\t\t\t <\/div>\t<div class=\"ult-just-icon-wrapper ult_exp_icon\">\n\t\t\t\t\t<div class=\"align-icon \">\n\t\t\t\t\t\t\n<span class=\"aio-icon  none  ult_expsection_icon \"  style=\"color:#ffffff;font-size:15px;display:inline-block;\">\n\t<i class=\"icomoon-the7-font-the7-arrow-05 ult_ex_icon\"  ><\/i>\n<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class=\"ult_exp_content \" style=\"background-color:#ffffff;  \"><div class=\"ult_ecpsub_cont\" style=\" \" >[vc_column_text]<\/p>\n<ul>\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Upper secondary school diploma or an equivalent qualification obtained abroad confirming <strong>12 years of schooling<\/strong>.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><strong>Official translation of the qualification and transcripts<\/strong> (if not already in Italian or English).<\/span><\/li>\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Passing the <strong>national university entrance examination<\/strong>, if required in the candidate&#8217;s country of origin.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Students whose mother tongue is not English must demonstrate language proficiency equivalent to an <strong>IELTS score of at least 5.5<\/strong>. Students lacking language proficiency will receive support before the start of the course.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><strong>Residence permit\/application for a residence permit<\/strong> to be submitted to the guidance office within 8 working days of arrival in Italy.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: left;\">For additional and detailed information regarding entry requirements based on your country of origin, we invite you <a href=\"https:\/\/www.tees.ac.uk\/sections\/international\/country.cfm\" target=\"_blank\" rel=\"noopener\"> to visit the Teesside University website<\/a>.<\/p>\n<p>[\/vc_column_text]<\/div><\/div>\n\n\t\t\t<\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1705312659231{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221;][vc_column]<style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.owl-carousel .owl-nav div {\n  width: 36px;\n  height: 36px;\n  border-radius: 500px;\n}\n.dt-arrow-border-on.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.owl-carousel .owl-nav div:not(:hover):before {\n  border-width: 0px;\n}\n.dt-arrow-hover-border-on.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.owl-carousel .owl-nav div:hover:after {\n  border-width: 0px;\n}\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.owl-carousel .owl-nav div.owl-prev {\n  top: 50%;\n  transform: translateY(calc(-50% + 0px));\n  left: -43px;\n}\n@media all and (-ms-high-contrast: none) {\n  .gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.owl-carousel .owl-nav div.owl-prev {\n    transform: 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.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.reposition-arrows .owl-nav .owl-prev {\n    transform: translateY(-50%);\n    margin-top: 0px;\n  }\n}\n@media screen and (max-width: 778px) and all and (-ms-high-contrast: none) {\n  .gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.reposition-arrows .owl-nav .owl-next {\n    transform: translateY(-50%);\n    margin-top: 0px;\n  }\n}\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d figure,\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d .rollover,\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d img,\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d .gallery-rollover {\n  border-radius: 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.gallery-zoom-ico {\n  background: rgba(255,255,255,0.3);\n  box-shadow: none;\n}\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.gallery-shortcode .gallery-zoom-ico:before,\n.gallery-carousel-shortcode.gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d.gallery-shortcode .gallery-zoom-ico span {\n  font-size: 32px;\n  line-height: 44px;\n  color: #ffffff;\n  background: none;\n}\n<\/style><div class=\"owl-carousel gallery-carousel-shortcode gallery-shortcode  dt-gallery-container dt-owl-carousel-call gallery-carousel-shortcode-id-5b1b2cbb3d4dc5d9921f5878f747919d quick-scale-img enable-bg-rollover meta-info-off dt-arrow-border-on dt-arrow-hover-border-on bullets-small-dot-stroke reposition-arrows dt-icon-bg-off arrows-bg-off disable-arrows-hover-bg arrows-hover-bg-off  hover-fade \" data-scroll-mode=\"1\" data-col-num=\"4\" data-wide-col-num=\"4\" data-laptop-col=\"4\" data-h-tablet-columns-num=\"4\" data-v-tablet-columns-num=\"2\" data-phone-columns-num=\"1\" data-col-gap=\"10\" data-stage-padding=\"0\" data-speed=\"600\" data-autoplay=\"false\" data-autoplay_speed=\"6000\" data-arrows=\"true\" data-bullet=\"false\" data-next-icon=\"icon-ar-019-r\" data-prev-icon=\"icon-ar-019-l\" data-img-shadow-size=\"12px\" data-img-shadow-spread=\"3px\"><div data-post-id=\"8251\" data-date=\"2023-06-20T15:06:21+02:00\" data-name=\"MISAF9\"><figure class=\"post\"><a href=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/06\/MISAF9.jpg\" class=\"rollover dt-pswp-item layzr-bg\" data-large_image_width=\"1080\" data-large_image_height=\"1440\" data-dt-img-description=\"\" title=\"MISAF9\"><img fetchpriority=\"high\" decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%201080%201080&#39;%2F%3E\" data-src=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/06\/MISAF9-1080x1080.jpg\" data-srcset=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/06\/MISAF9-1080x1080.jpg 1080w\" loading=\"eager\" style=\"--ratio: 1080 \/ 1080\" sizes=\"(max-width: 1080px) 100vw, 1080px\" alt=\"\" width=\"1080\" height=\"1080\"  \/><span class=\"gallery-rollover\"><span class=\"gallery-zoom-ico icomoon-the7-font-the7-zoom-06\"><span><\/span><\/span><\/span><\/a><\/figure><\/div><div data-post-id=\"8268\" data-date=\"2023-06-22T12:15:06+02:00\" data-name=\"DSC07950\"><figure class=\"post\"><a href=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/06\/DSC07950-scaled.jpg\" class=\"rollover dt-pswp-item layzr-bg\" data-large_image_width=\"2560\" data-large_image_height=\"1828\" data-dt-img-description=\"\" title=\"DSC07950\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%201828%201828&#39;%2F%3E\" data-src=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/06\/DSC07950-scaled-1828x1828.jpg\" data-srcset=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/06\/DSC07950-scaled-1828x1828.jpg 1828w\" loading=\"eager\" style=\"--ratio: 1828 \/ 1828\" sizes=\"(max-width: 1828px) 100vw, 1828px\" alt=\"\" width=\"1828\" height=\"1828\"  \/><span class=\"gallery-rollover\"><span class=\"gallery-zoom-ico icomoon-the7-font-the7-zoom-06\"><span><\/span><\/span><\/span><\/a><\/figure><\/div><div data-post-id=\"8302\" data-date=\"2023-07-07T15:41:42+02:00\" data-name=\"0048__S8A8619\"><figure class=\"post\"><a href=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/07\/0048__S8A8619--scaled.jpg\" class=\"rollover dt-pswp-item layzr-bg\" data-large_image_width=\"1707\" data-large_image_height=\"2560\" data-dt-img-description=\"\" title=\"0048__S8A8619\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%201707%201707&#39;%2F%3E\" data-src=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/07\/0048__S8A8619--scaled-1707x1707.jpg\" data-srcset=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/07\/0048__S8A8619--scaled-1707x1707.jpg 1707w\" loading=\"eager\" style=\"--ratio: 1707 \/ 1707\" sizes=\"(max-width: 1707px) 100vw, 1707px\" alt=\"Teesside\" width=\"1707\" height=\"1707\"  \/><span class=\"gallery-rollover\"><span class=\"gallery-zoom-ico icomoon-the7-font-the7-zoom-06\"><span><\/span><\/span><\/span><\/a><\/figure><\/div><div data-post-id=\"7992\" data-date=\"2023-05-15T11:43:35+02:00\" data-name=\"Corso Estivo | Modellistica2\"><figure class=\"post\"><a href=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/05\/Corso-Estivo-Modellistica2.jpg\" class=\"rollover dt-pswp-item layzr-bg\" data-large_image_width=\"1000\" data-large_image_height=\"800\" data-dt-img-description=\"\" title=\"Corso Estivo | Modellistica2\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%20800%20800&#39;%2F%3E\" data-src=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/05\/Corso-Estivo-Modellistica2-800x800.jpg\" data-srcset=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/05\/Corso-Estivo-Modellistica2-800x800.jpg 800w\" loading=\"eager\" style=\"--ratio: 800 \/ 800\" sizes=\"(max-width: 800px) 100vw, 800px\" alt=\"\" width=\"800\" height=\"800\"  \/><span class=\"gallery-rollover\"><span class=\"gallery-zoom-ico icomoon-the7-font-the7-zoom-06\"><span><\/span><\/span><\/span><\/a><\/figure><\/div><div data-post-id=\"7870\" data-date=\"2023-05-02T15:32:48+02:00\" data-name=\"Aqua 3\"><figure class=\"post\"><a href=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/05\/Aqua-3.jpg\" class=\"rollover dt-pswp-item layzr-bg\" data-large_image_width=\"1000\" data-large_image_height=\"1000\" data-dt-img-description=\"\" title=\"Aqua 3\"><img decoding=\"async\" class=\"preload-me owl-lazy-load aspect\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D&#39;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#39;%20viewBox%3D&#39;0%200%201000%201000&#39;%2F%3E\" data-src=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/05\/Aqua-3.jpg\" data-srcset=\"http:\/\/63.177.148.153\/wp-content\/uploads\/2023\/05\/Aqua-3.jpg 1000w\" loading=\"eager\" style=\"--ratio: 1000 \/ 1000\" sizes=\"(max-width: 1000px) 100vw, 1000px\" alt=\"\" width=\"1000\" height=\"1000\"  \/><span class=\"gallery-rollover\"><span class=\"gallery-zoom-ico icomoon-the7-font-the7-zoom-06\"><span><\/span><\/span><\/span><\/a><\/figure><\/div><\/div>[\/vc_column][\/vc_row][vc_section css=&#8221;.vc_custom_1703094320873{margin-top: 50px !important;margin-bottom: 50px !important;}&#8221;][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1703148211078{margin: 10px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;]<div id=\"ultimate-heading-146469ecb2cc54cb2\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-146469ecb2cc54cb2 uvc-1393  uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-146469ecb2cc54cb2 h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"--font-weight:theme;\">Career prospects<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-146469ecb2cc54cb2 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;margin-top:10px;margin-bottom:50px;\"><span style=\"font-weight: 400;\">The Bachelor degree in Fashion Business and Digital Marketing can open doors to various <\/span><b>career opportunities<\/b><span style=\"font-weight: 400;\">, including:<\/span><\/div><\/div>[vc_accordion active_tab=&#8221;1&#8243; title_size=&#8221;h3&#8243; style=&#8221;2&#8243;][vc_accordion_tab title=&#8221;Brand Manager&#8221;][vc_column_text]<span style=\"font-weight: 400;\">Responsible for brand management and promotion, you will coordinate marketing campaigns, ensuring consistency in brand image.<\/span>[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=&#8221;Fashion Merchandiser&#8221;][vc_column_text]<span style=\"font-weight: 400;\">Tasked with the strategic presentation of products at points of sale, you will collaborate with the purchasing and marketing team to ensure correct product display, maximizing visual appeal and stimulating sales.<\/span>[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=&#8221;Retail Manager&#8221;][vc_column_text]<span style=\"font-weight: 400;\">As the operational leader of the shops, you will coordinate daily activities, manage staff, and ensure a positive shopping experience. Your leadership will contribute to the success and profitability of the physical shops.<\/span>[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=&#8221;Fashion Digital Consultant&#8221;][vc_column_text]<span style=\"font-weight: 400;\">Providing specialized consultancy on the implementation of digital strategies in the fashion industry, you will work with brands and companies to optimize their online presence, including social media, e-commerce, and digital marketing strategies.<\/span>[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=&#8221;Fashion Buyer&#8221;][vc_column_text]<span style=\"font-weight: 400;\">In charge of selecting and purchasing products that meet customers&#8217; needs and tastes, you will collaborate with suppliers, analyze market trends, and maintain relationships with brands.<\/span>[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=&#8221;Digital Marketing Specialist&#8221;][vc_column_text]<span style=\"font-weight: 400;\">You will serve as the point of reference for online marketing strategies, utilizing your skills in SEO, SEM, social media, and content marketing to enhance your company&#8217;s online visibility. Your role will be crucial in implementing digital campaigns that yield tangible results.<\/span>[\/vc_column_text][\/vc_accordion_tab][\/vc_accordion][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1705595671506{margin-top: 10px !important;margin-right: 10px !important;margin-bottom: 10px !important;margin-left: 10px !important;background-image: url(http:\/\/63.177.148.153\/wp-content\/uploads\/2022\/03\/pexels-alexandr-podvalny-6853498.jpg?id=5332) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_empty_space 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get back to you as soon as possible.<\/span><br \/>\n<span style=\"color: #ffffff;\">Would you prefer to speak directly with our Orientation Team?<\/span><br \/>\n<a href=\"https:\/\/www.ferrarifashionschool.it\/en\/orientamento\/\">Click here and book a personalised interview.<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"ult_exp_section_layer ult-adjust-bottom-margin  \" >\n\t\t<div id=\"uvc-exp-wrap-7291\" role=\"button\" tabindex=\"0\" aria-pressed=\"false\"  data-ultimate-target='#uvc-exp-wrap-7291'  data-responsive-json-new='{\"font-size\":\"desktop:20px;\",\"line-height\":\"desktop:20px;\"}'  class=\"ult_exp_section  ult-responsive \" style=\"color:#ffffff;background-color:#da1944; font-weight:normal; padding:20px;text-align:center;\" 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width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1649690920317{margin-top: 0px !important;}&#8221;][vc_column_text] The Bachelor of Arts with Honours in Fashion Business and&hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":2978,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":{"0":"post-2600","1":"page","2":"type-page","3":"status-publish","5":"description-off"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BA Fashion Business and Digital Marketing - Ferrari Fashion School<\/title>\n<meta name=\"description\" content=\"Discover the Bachelor of Arts in Fashion Business and Digital Marketing and learn how to design digital strategies for the fashion industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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